Paid Social – Remode

In our Digital Marketing and Advertising course, we collaborated on a group project to create our own business and product. My group developed a sustainable fashion platform offering premium second-hand clothing for sale, rent, and subscription services. The project involved designing a comprehensive marketing plan, building detailed customer personas for the brand, conducting a SWOT analysis, and crafting a paid social media strategy. If you’d like to explore the full project, feel free to download it below.